shane frost

Journalists’ beginner guide to coding | Knight Center for Journalism in the Americas

Fri, 17 May 2013 19:04:05 -0400

Journalists’ beginner guide to coding | Knight Center for Journalism in the Americas: Beginning code...

creativemornings: Woohoo! The moment you have all been waiting...

Wed, 15 May 2013 18:49:20 -0400

Woohoo! The moment you have all been waiting for.. the very first CreativeMornings/Austin talk is now live online!

The speaker is none other than Austin Kleon, the force behind Steal Like an Artist and Newspaper Blackout. Austin speaks on April’s theme of the future, by attempting to set the ground rules for future discussions between artists and designers—in terms of how we discuss our work and process.

“I think we’re living in this mass fetishization of creativity,” he says. “And you can tell that from the way we use ‘creative’ as a noun.” He goes on to breakdown some of his previous advice: Do Good Work and Share It With People, on what is good, what is work, and how we should share.

Excellent talk. Watch it here.

Awesome!

stoweboyd: (via Google Glass: An Etiquette Guide - WSJ.com)

Mon, 06 May 2013 17:56:04 -0400

stoweboyd:

(via Google Glass: An Etiquette Guide - WSJ.com)

unitedvirtuoso: Repost! Love this! via @iamstacybarthe

Sat, 20 Apr 2013 09:35:57 -0400

unitedvirtuoso:

Repost! Love this! via @iamstacybarthe

creativemornings: Michael Tavani was the speaker at this...

Sat, 20 Apr 2013 09:34:27 -0400

creativemornings:

Michael Tavani was the speaker at this March’s Atlanta event. Michael is the co-founder and head of product at Scoutmob, a venture-backed and nationally recognized local mobile company named one of the top apps in all categories by Wired and Mashable and one of the country’s most promising companies by Forbes.

He speaks on the Top 43 Lessons he learned the hard way, covering everything from launching viral marketing campaigns to hiring great employees. Read through them below.

Now is the best time in the history of the world to start something.
It’s doesn’t have to be a company, it can be a project, a nonprofit, a film..
Everyone has distribution to the whole entire world.
If you’re a creative, you’re only limited by your creativity.
There is no perfect idea.
No great ideas are great on paper.
Jump in.
It hurts.
You’ll figure it out on the way down.
It’s hard to learn from the sidelines.
It’s all about execution.
If you can execute, a good or bad idea, you can make it happen.
The idea is 1%.
Tell everyone your idea.
When you tell people your ideas, you get more from them.
Find a wingman with complementary skills.
You can’t do it by yourself.
Hire for passion. You want to have passionate people.
Send potential employees an industry article. See how they respond.
Passion is the key.
Do unscalable stuff.
You need to be a do-er.
Do stuff even an intern wouldn’t do.
Tap your local market.
Grow your initial base.
Brand is huge.
Before you do anything, create something remarkable.
If people don’t like your product, the rest doesn’t matter.
Hire a designer and copywriter.
People have to enjoy and like using your product.
Take opportunities and risks to build brands from the ground up.
Delight in all places. Even the smallest of details.
Hide Easter eggs. Everywhere.
Average loses on the web every single time.
Your competitor is a click away.
Don’t be average.
Brand, not technology, is the great differentiator.
No one shares a shitty brand.
T-shirt test: The company that’s created a solid brand is a company whose t-shirt you would want to wear.
There are a million ways to make it happen.
It’s easy to make an impact in Atlanta.
Nothing better than being in the game.

Watch the talk.

creativemornings: “A big part of creativity is being open. You...

Wed, 06 Feb 2013 15:46:01 -0500

creativemornings:

“A big part of creativity is being open. You can either go with it, or stick to your current path.”

Gregor Robertson, Mayor of Vancouver
speaking at CreativeMornings/Vancouver(*watch the talk)

Photo

Thu, 03 Jan 2013 12:35:08 -0500

courtenaybird: Nielsen: Social Media Report 2012

Tue, 04 Dec 2012 16:47:40 -0500

courtenaybird:

Nielsen: Social Media Report 2012

Marketers will rule the world

Tue, 04 Dec 2012 16:42:57 -0500

Marketers will rule the world

It's not about the CTR

Tue, 04 Dec 2012 16:41:52 -0500

It's not about the CTR

dbreunig: Next Nature writes: Anheuser-Busch, parent company...

Sat, 10 Nov 2012 00:17:02 -0500

dbreunig:

Next Nature writes:

Anheuser-Busch, parent company of the American beer brand Budweiser, has been canning water for victims of the disaster. The company temporarily converted one of its manufacturing facilities from churning out bland beer to life-giving water. The result is uncanny: A beer can with the familiar eagle logo of Budweiser, now filled with essential, non-alcoholic water. In a world where corporations often have more power than governments, it is not surprising that in times of crisis they respond faster than “official” organizations, and are better equipped to do so.

Big beverage companies have always-on logistical pipelines much better equipped to deliver water aide than ad-hoc government systems, and such efforts are a canny use of local marketing budgets.

One day I’ll write out some longer thoughts regarding relief marketing. It’s a tangled subject.

*No word on whether anyone noticed a taste difference. (Via NextNature.net)

digithoughts: Aha, that’s why Apple didn’t call it the iPad...

Wed, 24 Oct 2012 00:10:43 -0400

digithoughts:

Aha, that’s why Apple didn’t call it the iPad 3…

Guess it’s clear now why the 3rd gen iPad didn’t get to be called iPad 3. The product wasn’t really where Apple wanted it to be, and the company knew it would upgrade the tablet as quick as possible. To present a “brand new” iPad 4 already now wouldn’t have sit very well with the market, but now Apple just did an upgrade to “the iPad” which is both welcome and easier to swallow.

Overall it was a big day for Apple and the company presented some substantial upgrades and new products at today’s event. Besides the new iPad Mini, the company introduced a faster 9.7 inch iPad with lightning port, new super thin iMacs, a retina display 13 inch Macbook Pro, an upgraded Mac mini and Fusion drive, a new hybrid disk technology. Now I look forward to what Microsoft and Google have in store for us in the upcoming week.

Columbus over Hill - setting sail with persistence

Mon, 08 Oct 2012 11:17:40 -0400

(The amazing results we can reap with digital marketing are still just a fantasy to many SME...

Innovation Starts at the top with Leadership!

Wed, 26 Sep 2012 23:20:54 -0400

By John A. Newby – Publisher I recently attended the Astech Roundtable in Vail Colorado which...

http://shane.makesit.net

Wed, 26 Sep 2012 08:43:46 -0400

http://shane.makesit.net

You should know.

Wed, 19 Sep 2012 19:14:44 -0400

You should know.: TV and digital are about to become the same thing.

Remember: Culture Eats Strategy For Breakfast

Mon, 17 Sep 2012 21:19:09 -0400

It’s all over the Ford “war room” - the non-bailout car company. Check this...

[image: Inline image 1]

Mon, 17 Sep 2012 09:40:27 -0400

[image: Inline image 1]

Top chef can't make a dress

Thu, 06 Sep 2012 06:58:59 -0400

Making the best choice for who you rely on to do your digital marketing can be difficult. And one...

US Media Consumption trends since 2005.

Thu, 30 Aug 2012 15:12:08 -0400

US Media Consumption trends since 2005.